Many brands and services are moving to digital channels to capitalize on online consumer engagement, but only some receive real time feedback about their product and service offerings. With this problem in mind, Yopine wanted to create an all integrated technology platform to engage with consumers in real time, and track their opinion across different verticals.
Ask anything, anytime, anywhere
After multiple brainstorms, interactions and plans, the iauro team delivered an unparalleled disruptive technological solution to YoPine that was truly the best in its class. This included a platform with hyperlocal hotspot mapping, beacon mapping, polls generation and polls scheduler. A business dashboard and connector widgets were also built for the app, which was hosted on both, Android and iOS.
Polls generated with Time and date scheduler
Nearby hotspots utilized for hyperlocal polls
Enhanced reach for every poll with comment and share options available
Real time feedback and user engagement
For instance, you are walking on a busy street with brands like McDonalds, KFC and Burger King in the vicinity
Launch the application
All polls published by consumers that are based on the theme of ‘Burgers’ in nearby areas will pop up
BENEFITS TO BRANDS
Correct analysis of sentiment and user opinion in real time
Heat maps pertaining to user behaviour at a particular location and time
Discounts and promotional offers can be provided to consumers on the basis of their responses and awareness levels
Entertainment with rewards and loyalty
instance, the audience in a stadium is watching a power packed NBA match between Los Angeles
After every short interval, all the fans are sent one polling question, to vote for who they think will win
After every short interval,
all the fans are sent one polling question, to vote for who they think will win
WHAT DO YOU THINK WILL WIN TODAY LOS ANGELES LAKERS OR CHICAGO BULLS?
WHO IS THE GREATEST BASKETBALL PLAYER OF ALL TIME?
Track customer Engagement
Analyze Fans Behaviour
Cross-sell products and services to Fans
Yopine is the go to platform for brands like JP Morgan, SanDiego State University, Sixers Baseball to engage with, entertain and create a loyal customer base. This has also enabled business leaders to take well informed strategic decisions, which has a direct impact on their revenue and bottom line